Client | KELY Support Group
Agency | Creativity Is Not Limited
Category | Art Direction / KV Design
Year | Sept 2023
Agency | Creativity Is Not Limited
Category | Art Direction / KV Design
Year | Sept 2023
#ONEISTOOMANY2023 is a campaign held by KELY Support Group, which aims to promote and encourage everyone to take action to save young lives.
Therefore, for the key visual, we use clasped hands as a symbol of "connection" — a crucial factor in saving the lives of teenagers. The originally cool-toned hands transform into warm tones through "overlapping," and give rise to the fearless Crown of Thorns (麒麟花), which represent encouragement and support for young people and other positive messages.
MTR Advertising Billboard
CTA Website
